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The Closet Trading Co. Looks to Expand with Newly Launched Franchise Opportunity

Woman working the register at The Closet Trading Company

June 12, 2019 // Franchising.com // SANTA BARBARA, Calif. – As the line between new and used apparel blurs for consumers, a powerful transformation in the retail space is unfolding and one retailer – The Closet Trading Co. – is leading the charge and looking to dominate the secondhand market with its newly launched franchise program.

Touted as Southern California’s premiere resale and consignment destination, The Closet Trading Co. currently has four boutiques open and operating throughout Los Angeles and Santa Barbara Counties, and is targeting various parts of the West Coast and Southwest for expansion. Company plans call for having as many as 20 boutiques in development by the end of the year.

See why The Closet Trading Company can be a great business opportunity for those with a passion for fashion.

READ THE FULL ARTICLE HERE

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Owning your own upscale boutique is a fun and rewarding experience, TCTC franchise can get you there.

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Spirit of Entrepreneurship™

Women's Economic Ventures Spirit of Entrepreneurship logo

This 501(c)3 corporation supports business at all levels. Every year women and students are recognized and awarded for their dedication to their passions. Johanna Zlenko was honored to receive this award in 2018.

To see how Johanna’s passion became a reality, check out Our Story.

Read the full article HERE

Interested in Franchising?

Owning your own upscale boutique is a fun and rewarding experience, TCTC franchise can get you there.

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WEV: Million Dollars Club – Vida Newspaper

WEV Million Dollar Club Article

(This article was originally published in the Vida Newspaper 02/22/18 is Section B1)

On Monday, February 5th, the Women’s Economic Ventures honored Johanna Zlenko and inducted her into the Million Dollar Club.

‍To find out how The Closet Trading Company came to be, read Our Story.

Posted on: Thursday, February 22, 2018 in Press category.

Interested in Franchising?

Owning your own upscale boutique is a fun and rewarding experience, TCTC franchise can get you there.

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Giving Back this Holiday Season

The Closet Trading Company Store Front Sign

(This was originally published at www.keyt.com, you can read the original article here.)

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A former UC Santa Barbara graduate and owner of an upscale consignment boutique in Santa Barbara is giving back to new moms in the community this holiday season.

Johanna Zlenko started The Closet Trading Co. thirteen years ago as a college freshman. There is a store at 920 State Street and three other locations in Southern California. One of Zlenko’s employees told her about the non-profit Mothers’ Helpers, an organization that donates baby supplies to new moms who find themselves alone and in dire financial circumstances. “For mothers in need, whether they are young or they don’t have the means, it can be a difficult topic to broach even with those closest to them. I think the way the organization steps in and provides those resources in a very nurturing way is something I really responded to,” Zlenko said.

The Closet is collecting donations of new and gently used baby items to give to Mothers’ Helpers.

As a thank you for giving back, those who donate will receive a 15% savings coupon through Dec. 31.”

– Alys Martinez

Posted on: Sunday, December 4, 2016 in Press category.

Interested in Franchising?

Owning your own upscale boutique is a fun and rewarding experience, TCTC franchise can get you there.

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Westfield Topanga Welcomes The Closet Trading Co.

Westfield Topanga Closet Trading Company

(This article was originally published on la.racked.com, you can read the original article here.)

The Closet Trading company leads the industry by becoming the first consignment or resale business that has been permitted to operate in any Westfield Property worldwide. Our fourth store, opens at The Village at Westfield Topanga.

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Following its last September, The Village at Westfield Topanga continues to roll out more directory additions. Designer consignment shop has opened its fourth outpost at the stylish outdoor shopping center, marking the first time a resale boutique has opened at a Westfield mall worldwide.

Tucked away on the second floor between and the 1,600-square-foot shop just scored “some really awesome inventory,” store owner Johanna Melamed tells us. “We have been slammed with new consignment in our first couple of weeks here, so the store [currently has] some great Rag & Bone and Wilt basics to some really special Chanel, Alexander McQueen, and Givenchy handbags and accessories.”

There’s also a children’s section stocked with clothing and footwear for boys and girls from 0 to 6, including current finds like Adidas baby tees and Vince basics for toddlers.

The boutique buys and consigns designer goods daily and no appointments are needed; it’s open every day from 11am to 8pm.

– Daniell Directo-Meston

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Posted on: Tuesday, June 7, 2016 in Press category.

Interested in Franchising?

Owning your own upscale boutique is a fun and rewarding experience, TCTC franchise can get you there.

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Bond Street: Not Just Teen Dreams

Not Just Teen Dreams

(This article was originally published on bondstreet.com. The original and FULL interview can be read here.)

Here is an excerpt of this powerful interview

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BOND STREET

What were you doing before you started Closet Trading Co.?

JOHANNA MELAMED

I started when I was 18 years old, so not a whole lot. That was 12 years ago, and at that time I worked in some vintage shops and in the American Cancer Society vintage store. I learned a little bit about clothes and the retail industry and that’s what brought me to this.

BOND STREET

Who is your average customer?

JOHANNA MELAMED

We like to focus more on our customers’ lifestyle rather than age. Our customer can recognize a good deal, and when she’s looking for an item, she’s looking for the best value. She knows trends and fashion and wants something cool, but maybe a little different.

BOND STREET

Does the buying change based on the location?

JOHANNA MELAMED

Yeah, there is definitely a little bit of variation based on the location. The stores are one hour apart from each other, but they’re in different communities. We try to have consistency, but  because we’re buying from people who are physically walking into each store, it reflects that community.”

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Posted on: Monday, February 29, 2016 in Press category.

Interested in Franchising?

Owning your own upscale boutique is a fun and rewarding experience, TCTC franchise can get you there.

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Real Talk with a Fashionista

Cat N Mouse Event Logo

“It is valuable to be aware of what your competitors are doing and how they are progressing, but we try to always be more concerned about working within our own company to continually develop ourselves.”​

(This article was originally published on catmousepromo.com – you can read the original here.)

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Johanna Melamed is a young entrepreneur who at the age of nineteen already owned her own high-end resale-clothing boutique, The Closet. After being in the fashion industry for seven years, Johanna is now the proud owner of two thriving boutiques in Santa Barbara and Westlake Village with another store soon to open in Santa Monica. Check out our chat below.

“

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Posted on: Wednesday, May 18, 2011 in Style & Fashion category.

Interested in Franchising?

Owning your own upscale boutique is a fun and rewarding experience, TCTC franchise can get you there.

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Women’s Economic Ventures

wev womens economic ventures

(This profile was originally written by WEV. The original can be read here.)

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Johanna launched The Closet when she took over a small vintage clothing boutique in Isla Vista at age 19. She loved fashion and clothes and thought it could also help pay for college.  After about four years, even with a move to downtown Santa Barbara, her business had reached a plateau. She felt there was great potential to grow, but did not have the business knowledge nor the confidence to make the important decisions she needed to move forward.  Johanna turned to WEV, completed the SET program, and in 2008, opened a second location. Today, she has four locations, has been featured on CNN, and generates over $1 million in revenues annually.

“

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Posted on: Wednesday, December 10, 2008 in Press category.

Interested in Franchising?

Owning your own upscale boutique is a fun and rewarding experience, TCTC franchise can get you there.

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The Closet on CNN

Looking through a womens clothes rack

(This was originally published on CNN. Watch video on Youtube!)

Our business has thrived during the economic downturn – the cycle of resale and consignment has become an essential part of shoppers buying habits. The Closet revolution has hit Los Angeles.

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Posted on: Tuesday, October 14, 2008 in Press category.

Interested in Franchising?

Owning your own upscale boutique is a fun and rewarding experience, TCTC franchise can get you there.

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Student Finds Success in the Closet

empty closet with nothing but clothes hangers

(This article was orginally published on dailynexus.com – University of California, Santa Barabara by Leah Lee Reporter. You can read the entire article here.)

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Shoppers have been coming in and out of The Closet for three years now – ever since UCSB student Johanna Melamed opened the clothing resale boutique in downtown Santa Barbara.

Melamed, a fourth-year global studies major, said her shop offers an extensive selection of second-hand couture collections, name-brand clothing and vintage accessories. She hopes The Closet – located at 1213 State St., Suite L – fills a void for fans of vintage fashion seeking sophisticated style in Santa Barbara.

After graduating from UCSB, Melamed said she plans to make the business a chain by opening several more Closet boutiques. Melamed said she hopes her business will eventually be successful enough to allow her to devote time to philanthropic work. But for now, Melamed said her priorities are focusing on school and managing the store effectively, which she said is an ongoing team effort.

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Posted on: Monday, November 6, 2006 in Press category.

Interested in Franchising?

Owning your own upscale boutique is a fun and rewarding experience, TCTC franchise can get you there.

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